Maine is known for its stunning natural beauty and thriving outdoor recreation scene. Behind the scenes, Maine Outdoor Brands plays a crucial role in supporting this vital part of Maine's economy.
What is Maine Outdoor Brands?
Maine Outdoor Brands (MOB) is a member-driven alliance encompassing a diverse range of outdoor-related entities.
This includes: Outdoor product makers, experience providers, retailers and organizations.
MOB's core mission is to bolster Maine's outdoor recreation economy, which is currently valued at $3 billion each year.
Being a member of Maine Outdoor Brands offers advantages that can contribute to the success of Maine Outdoors.
Enhanced Visibility and Marketing Reach:
Collective Promotion: MOB actively promotes its members through its website, social media, and potentially collaborative marketing campaigns. This can significantly expand the visibility of Maine Outdoors to a wider audience interested in Maine's outdoor offerings.
Networking Opportunities: MOB events and gatherings provide valuable opportunities for Maine Outdoors to connect with other outdoor-related businesses, potential partners, and even customers, leading to increased brand awareness and potential collaborations.
Access to Industry Knowledge and Resources:
Shared Expertise: MOB serves as a hub for industry knowledge. Maine Outdoors can benefit from shared best practices, market insights, and information on emerging trends within the outdoor sector.
Educational Opportunities: MOB may offer workshops, seminars, or training sessions that can help the team at Maine Outdoors enhance their skills and knowledge in areas relevant to their business.
Strengthened Partnerships and Collaborations:
Connecting with Complementary Businesses: MOB membership facilitates connections with other businesses in the Maine outdoor ecosystem, such as gear manufacturers, lodging providers, or other experience providers. Other small businesses like my son’s guiding business Equinox Guiding Service in Camden.
Potential for Package Deals and Referrals: Being part of the MOB network can open doors for collaborative offerings and referrals.
Amplified Advocacy and Representation:
Collective Voice: MOB advocates for the interests of Maine's outdoor industry as a whole. By being a member, Maine Outdoors benefits from these advocacy efforts, which can lead to a more supportive business environment.
Staying Informed on Industry Issues: MOB keeps its members informed about relevant policy changes, environmental concerns, and other factors impacting the outdoor sector in Maine.
In short, membership in Maine Outdoor Brands provides Maine Outdoors with a valuable network, resources, and platform to grow its business, forge connections, and stay informed within the dynamic Maine outdoor marketplace. It's an investment in the future and its position within the broader Maine outdoor community.
Add new comment